Case studies28 June 2026 · 1 min read

From 400 unread DMs to zero: Studio Onze

A four-person studio pointed a setter at two channels and stopped answering DMs by hand. What they kept, what they cut.

NONina OkoyeSolutions at ManySetter

Studio Onze runs a small coaching business on Instagram and WhatsApp. Four people, roughly four hundred DMs a week, and a backlog that never reached zero. The 2am messages were the worst — answered the next morning, cold by then.

What they kept

Every Manychat flow they'd already built. The setter installed as a step inside them, so triggers, tags and sequences stayed exactly where they were. Nothing to migrate.

They also kept a human in the loop for hot leads — the setter hands the thread over with a short summary the moment confidence drops or someone asks for a person.

What they cut

The by-hand triage. One setter per channel now qualifies, handles the common objections from the studio's own material, and books straight into the calendar. The VA stopped touching cold threads entirely.

Same flows, one setter layer.

Point the setter at your existing Manychat automations and let it take the next inbound DM.

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Six weeks in: the backlog sits at zero most days, and show-up rate on booked calls climbed because the booking happens while intent is still warm.

NO
Nina Okoye

Spends her days inside Manychat so operators don't have to.

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